Brussel's soil works well for the way Brussel's does their watering and fertilizing. You can grow a tree in just about anything if you understand how and when to water in that media you chose. Also understand the nuances of your local water chemistry, and choose your fertilizer to work well with your water and the potting media you chose. May sound simple, but the nuances and refinements can get very complex. Brussel's has had many years to tweak the way their potting mix works for them.
Akadama is used by many, it appears in most of the books on bonsai, it has been proven to work well under a wide range of conditions, with various authors having written notes on how to use it in their specific climates. If you don't know what else to use as potting media, you can't go wrong with Akadama. Even as an import it is cheap compared to the cost of a finished tree. I do not use it for ''sticks in pots'' or other trees that are in the nurseryman's phase of bonsai. Anything that is not ready for its first serious styling is in a more typical nursery potting media. Or a pumice and fir bark based media. Akadama and Kanuma work, which for an expensive tree makes it worth using.